1,000+ years
of perfection
in every drop
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Sacred Elixir
LUMINOUS AGE-DEFYING KUMKUMADI SERUM
Sacred Elixir
LUMINOUS AGE-DEFYING KUMKUMADI SERUM
THE GOLD STANDARD
Ayurveda’s
Oldest Formula
Supercharged with the
highest quantity of Kashmiri
saffron in its class
highest quantity of Kashmiri
saffron in its class
Created at
nature’s pace
Heritage Formulas Rooted in the wisdom of
ancient Ayurveda—equitable, sustainable,
intentional
ancient Ayurveda—equitable, sustainable,
intentional
Time-Tested Powerhouses Ethically sourced and
responsibly harvested
botanicals, delivering
proven benefits for
centuries
responsibly harvested
botanicals, delivering
proven benefits for
centuries
Elevated Efficacy Generations of wisdom,
concentrated into high-
performance skincare—
backed by science, made
to nourish
concentrated into high-
performance skincare—
backed by science, made
to nourish
Small Drops, Big Results
I’ve literally had friends tell me I look more rested and glowy since using this. It’s that good!!
-Gwen.R
I’ve tried other saffron serums and nothing compares.This one made my skin smooth, even and glowy!
-Marina.R
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Find us on @ihitabeauty
Cruelty-free
No synthetic
fragrances
Clinically tested
ingredients